Look Who’s in the News!

As a premier in Hartford’s world of retailing, G. Fox & Co., and those at its helm, frequently made headlines. Many of these stories have been preserved in scrapbooks of newspaper clippings. In most cases, clippings concerning the store were kept in separate scrapbooks from those concerning the family, but there is some overlap.

A few of the scrapbooks act as memorials to Beatrice Fox Auerbach’s husband, George S. Auerbach. In these volumes, there are letters of condolences from area organizations in addition to the newspaper clippings of his obituary as it appeared in several different papers, including Salt Lake City publications.

The scrapbooks about G. Fox & Co. include articles from 1931-1968, almost the entirety of Beatrice Fox Auerbach’s presidency. There are even scrapbooks that were specifically created to house many the newspaper articles that resulted after the G. Fox & Co./May Co. merger.

If you’re just beginning to research G. Fox & Co. or if you’re looking for information about a specific event in Fox’s history, these scrapbooks are an excellent place to start. Additional newspaper articles can also be found in the collection. These articles are either duplicated in the scrapbooks or never made it into one, but are also a great resource for background information about G. Fox & Co. as well as members of the Fox family, particularly Beatrice Fox Auerbach and her father, Moses Fox.

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